The Senior Content Creator (Copywriter) is responsible for the creation of compelling, creative and persuasive content across various channels for a range of clients.
Core Functions:
Develop original, effective content that meets the agreed campaign or project brief
Brainstorm visual and copy ideas with other members of the creative team
Create content calendars in collaboration with Community Managers and work alongside the social media manager to create content for the different social media channels
Present ideas to colleagues and clients
Write content for magazines, newsletters, blogs and social media channels etc., utilizing search engine optimized copy where applicable
Produce content for press, radio and television ads
Repurposing content for different mediums including social media and video
Assist in the creation of entertaining and informative video content for the website
Work with editors to revise and rewrite material
Conduct research as required on various/relevant topics
Observe company policies in the preparation of client presentation materials
Adhere to all of the Company’s Policies and Procedures
Perform any other duties and tasks as requested by the Company
Qualifications and Experience Requirements:
Bachelor’s Degree in a related field, such as English, Advertising, Journalism or Marketing
At least five (5) years professional copywriting experience, preferably in a corporate or ad agency environment
Be highly creative and imaginative
Have good written and interpersonal skills
Work well in a team
Be able to work well under pressure
Have an eye for detail
Have an interest in commerce, popular culture, and new trends and techniques
Possess strong internet research skills with the ability to find and compile interesting and relevant content – blog posts, news items, photos, video, etc.).